Oral-B has introduced a new mobile experience that revolutionizes the way people brush their teeth. Studies show that most people brush for only 30-60 seconds, which is far less than the dentist-recommended 2 minutes. Additionally, up to 80% of people spend an insufficient amount of time brushing in at least one zone of their mouth. To address these issues, Oral-B has developed Bluetooth-enabled toothbrushes that connect to the Oral-B app to deliver brushing intelligence at the next level. The app acts as a digital coach to help users brush correctly as recommended by dental professionals. With 3D teeth tracking and A.I. brushing recognition, the app guides users in real-time as they brush, ensuring that they cover all areas of their mouth and surfaces of their teeth.

The Oral-B app provides users with personalized coaching tips and insights tailored to their unique brushing behavior. After each guided brushing session, users can pull up their brushing data summary and view their brush score to quickly see how well they did. They can also browse through their personal brushing coverage to see which areas they need to pay more attention to. The app includes high-pressure dentition maps to help users learn where they need to apply less pressure and view trends based on their recorded brushing history. The unique Gum Guard technology helps improve brushing while protecting gums. It includes an interactive gum bleeding tracker to help users capture instances of gum bleeding for better oral health.

Statistics show that brushing with an Oral-B connected toothbrush paired with the app will transform brushing behavior. Over 90% of brushing sessions last longer than the dentist-recommended 2 minutes with almost no instances of overly applied pressure. Over 82% of people who brushed with Oral-B SmartSeries experienced a noticeable improvement in their oral health. The Oral-B app connects to Oral-B iO, Genius, and Smart Series electric toothbrushes with Bluetooth 4.0 compatible devices. Users can check app.oralb.com for app availability and compatibility details.

In conclusion, Oral-B has developed a new mobile experience that helps people achieve a superior clean. The Bluetooth-enabled toothbrushes connect to the Oral-B app to deliver brushing intelligence at the next level. The app acts as a digital coach to help users brush correctly as recommended by dental professionals. With personalized coaching tips and insights, users can improve their brushing behavior and achieve better oral health. The app includes high-pressure dentition maps, an interactive gum bleeding tracker, and other features to help users achieve a superior clean. Statistics show that brushing with an Oral-B connected toothbrush paired with the app will transform brushing behavior and improve oral health.